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Department of Leisure Management

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Faculty (Academic staff)

  • Faculty

     

    Name:Tsai, Chung-Hung

    Title:Associate Professor, Chairman of Leisure Management Department

    Education:Department of Civil Engineering,NCU CE

    Research Interests:

    • Ecotourism

    • Internet Marketing

    • Tourism Market Research Analysis

    • Recreation Resource Planning and Management

    Phone:(08)766-3800 Ext.32656

    E-mail:chtsai@mail.nptu.edu.tw
            tsai.ch0103@gmail.com

    Location:Study Building 2,Room 550

    Publications

    Journal Papers

    1. Tsai, C. H*., and Yeh, Y. L. (2016, Jul). The study of integrating geographic information with multi-objective decision making on allocating the appropriate refuge shelters: using Kengting National Park as an example. Natural Hazards, 82(3), 2133–2147. (SCI, 2015 Impact Factor: 1.746) (ISSN: 0921-030X)MOST 103-2410-H-153-030, MOST 104-2410-H-153-017

    2. Tsai, C. H*., and LinLiu, S. C. (2016, Apr). Slopeland disaster risk management in tourism. Current Issues in Tourism, Published online: 13 Apr 2016. DOI:10.1080/13683500.2016.1165187 (SSCI, 2015 Impact Factor: 1.733) (ISSN: 1368-3500) NSC 101-2410-H-251-011, MOST 103-2410-H-153-030

    3. Tsai, C. H., Wu, T. C., Wall, G., and Linliu, S. C. (2016, Feb). Perceptions of tourism impacts and community resilience to natural disasters. Tourism Geographies, 18(2),152-173. (SSCI, 2015 Impact Factor: 1.235) (ISSN: 1461-6688) MOST 103-2410-H-153-030

    4. Tsai, C. H., (2016). Seismic Risk Assessment and Design of Tourism Buildings Using Probability Analysis. accepted for publication in International Journal of Emergency Management. (EI)

    5.  Tsai, C. H., (2016). Web - Based Tourism Risk Assessment System Incorporating Web-GIS and HIP Technologies. accepted for publication in International Journal of Computer Applications in Technology. (EI)

    6.  Tsai, C. H., and Chen, C. W. (2011, Oct). Development of a mechanism for typhoon and floor risk assessment and disaster management in the hotel industry - a case study of the Hualien area. Scandinavian Journal of Hospitality and Tourism, 11(3), 324-341. (SSCI, 2012 Impact Factor: 1.089)  (ISSN: 1502-2250) NSC 99-2410-H-278-001, NSC 100-2410-H-278-002

    7. Tsai, C. H. (2011, Jul). Research on the Construction of the Resort Mobile Navigation System: A Case Study on the Promised Land Resort & Lagoon in Taiwan. Journal of Computational Information Systems, 7(7), 2233- 2240. (EI)  (ISSN: 1553-9105)

    8.  Tsai, C. H. (2011, Feb). Default Risk-based Probabilistic Decision model on Tourism Industry Natural Disasters Risk Control. Journal of Convergence Information Technology, 6(1), 196-202. (EI)  (ISSN: 1975-9320)NSC 98-2410-H-278-001, NSC 99-2410-H-278-001

     

     

     

     

     

    Name:Chin-Feng Lin

    Title:Professor

    Education :Ph.D., Department of Business Administration, National Taiwan University of Science and Technology

    Research Interests:

    • Leisure Marketing

    • Means-End Chain Theory

    • Consumer Behavior in Information Science

    • Advertising Management on World Wide Web

    • Analyzing the Linkages of Mass Media and Consumer Cognitions

    • New Integrated (Quantitative/Qualitative) Methodologies for Understanding Consumer Behavior: Application and Development

    Phone:(08)766-3800 Ext.10105/32627

    E-mail: cfl@mail.nptu.edu.tw

    Location:Study Building 2,Room 524

    Publications

    Journal Papers

    1. Lin, Chin-Feng, Shiu, H.J., Wu, M.Y. , 2012, Exploring the Relationships between Tourist Perceptions and the Service Quality of B&B, Journal of Travel & Tourism Marketing, Vol. 29 No. 6, 585-598. (SSCI Index)

    2. Lin, Chin-Feng, 2012, The Influence of Consumer Involvement, Trust and Loyalty on Social Marketing and Demarketing Advertising, International Journal of Management and Administrative Sciences, Vol. 1 No. 7, 1-9.

    3. Lin, Chin-Feng, 2012, The Network and Strategic Perspectives of Search Engine, International Journal of Academic Research, Vol. 4, No.3, pp. 34-41.

    4. Lin, Chin-Feng, 2012, Use of the Similarity of Cognitive Variables to Understand Perception Gap between Sellers and Consumers, Interdisciplinary Journal of Research in Business, Vol. 2, No.1, pp. 35-42.

    5. Lin, Chin-Feng, 2012, Exploring the hotel service personnel's cognitive implications toward service attributes and ethics, Human Factors and Ergonomics in Manufacturing & Service Industries, accepted and in press. (SSCI Index)

    6. Lin, Chin-Feng, H.S. Hsieh, H.F. Wang, 2011, Exploring the Effective Literal Contents of Exotic Restaurant Websites, International Journal of Academic Research, Vol. 3, No.3, pp. 263-266.

    7. Lin, Chin-Feng, 2011, Ranking Search Results by Integrating Google Pagerank and User Click-Through Similarity Analysis, Journal of Mathematics and Technology, Vol. 2. No.2, pp. 9-14.

    8. Lin, Chin-Feng and Liao, Y.H. , 2010, Guiding the Content of Tourism Web Advertisements on a Search Engine Result Page, Online Information Review, Vol. 34 No. 2, pp.263-281. (SSCI Index) (NSC 95-2416-H-251-018-MY3)

    9. Lin, Chin-Feng, 2010, Consumer Cognitive Perspectives of Web Ads: Country Comparisons, Analysis, and Implications, in Margaret C. Campbell, J. Jeffrey Inman, and Rik Pieters (eds.), Advances in Consumer Research, Vol. 37, pp. 374-385. (NSC 98-2410-H-251-001)

    10. Lin, Chin-Feng, 2011, Use of Dynamic Programming to Improve the Detection of Means-End Chains from Laddering Data, Quality & Quantity, Vol. 45 No. 6, pp.1385-1396. (SSCI Index) (NSC 95-2416-H-251-018-MY3)

    11. Lin, Chin-Feng and Lin, Y.Y. , 2010, Internal and External Marketing for Exotic Restaurants, Journal of Foodservice Business Research, Vol. 13 Issue 3, pp. 193-216. (NSC 95-2416-H-251-018-MY3)

    12. Lin, Chin-Feng, 2010, Consumer Cognitions and Communication Networks toward B&B Services, International Journal of Academic Research, Vol. 2. Issue 4, pp. 329-331.

    Conference Papers

    1. Lin, Chin-Feng and Lo, Y.L., “Constructing Service Ethic - Consequence - Value Chains to Develop Effective Internal and External Marketing Strategies”, 2012 Association of Collegiate Marketing Educators Annual Conference, February 29-March 3, 2012, New Orleans, Louisiana, USA. (NSC 99-2410-H-251-015)

    2. Lin, Chin-Feng, “Exploring The Similarity of Cognitive Variables to Understand The Perception Gap between Sellers and Consumers”, 2012 Association of Collegiate Marketing Educators Annual Conference, February 29-March 3, 2012, New Orleans, Louisiana, USA. (NSC 99-2410-H-251-015)

    3. Lin, Chin-Feng and Chuang, T.L., “Consumer Perception and Quality Characteristics of Restaurants: Implications of the Restaurant Selection”, 2012 Academy of International Business U.S. Southwest Chapter Annual Conference, February 29-March 3, 2012, New Orleans, Louisiana, USA. (NSC 100-2410-H-251-005-MY3)

    4. Lin, Chin-Feng and Fu, C.S., “Personal Values Changes: A Means-End Chain Study”, 2012 Academy of International Business U.S. Southwest Chapter Annual Conference, February 29-March 3, 2012, New Orleans, Louisiana, USA. (NSC 99-2410-H-251-015)

    5. Lin, Chin-Feng, “Advancing Means-End Chains by Incorporating Kano Method to Explore Consumer Perceptions”, 2011 AMA Summer Marketing Educators’ Conference, August 5-7, 2011, San Francisco, California, USA.

    6. Lin, Chin-Feng, “Integrating Means-End and Product Similarity Approaches to Evaluate Advertising Effectiveness”, 2011 AMA Summer Marketing Educators’ Conference, August 5-7, 2011, San Francisco, California, USA.

    7. Lin, Chin-Feng, “The Attachment of Tourism Destinations: The Perception Analysis of Deep Memory”, 2011 Association of Collegiate Marketing Educators Annual Conference, March 9-12, 2011, Houston, Texas, USA. (NSC 99-2410-H-251-015)

    8. Fu, C.S. and Lin, Chin-Feng, “The Implications of Social Marketing Design based on Consumer Perceptions: An Example of Deceptive Advertising”, 2011 Association of Collegiate Marketing Educators Annual Conference, March 9-12, 2011, Houston, Texas, USA. (NSC 99-2410-H-251-015)

    9. Lin, Chin-Feng, “The Network and Strategic Perspectives of Search Engine”, 2011 Academy of International Business U.S. Southwest Chapter Annual Conference, March 9-12, 2011, Houston, Texas, USA. (NSC 99-2410-H-251-015)

    10. Lin, Chin-Feng, “Confirming Advertisement Effect Based on the Product Similarity”, Decision Sciences Institute 41st Annual Conference, November 20-23, 2010, San Diego, California, USA. (NSC 95-2416-H-167-004-MY3)

     

    Name:Gu-Shin Tung

    Title:Associate Professor

    Education : National Sun Yat-sen University Department of Business Management

    Research Interests :

    • Economics

    • Leisure Business Finance Management

    • Leisure Business Marketing Management

    • Planning and Management on Shopping Center

    Phone:(08)766-3800 Ext.32609

    E-mail: gushin@mail.nptu.edu.tw

    Location:Study Building 2,Room 509
    Publications:

    1.Gu-Shin Tung, Po-Yen Chao,2011, The Economic Analysis of Crisis Events Impact on Tourism industry in Taiwan, International Journal of Tourism Anthropology,1(3/4),273-292.

    2.Gu-Shin Tung, Pi-Ying Lai, Hsin-Wei Huang, 2011, Using Hedonic Price Model for the International Hotels in Taiwan, Asian Journal of Business and Management Sciences, 1(1),189-196.

    3.Gu-Shin Tung, Chiung-Ju Kuo, Yun-Ting Kuo, 2011, Promotion, Switching Barriers, and Loyalty, Australian Journal of Business and Management Research, 1(2), 30-44.

    4.Gu-Shin Tung, Ching-Yi Lin ,Chih-Yung Wang , 2010, The Market Structure, Conduct, and Performance Paradigm Reapplied to the International Tourist Hotel Industry. African Journal of Business Management, 4(6), 1116-1125(SSCI, impact factor 1.105 in 2009).

    5.Chih-Yung Wang, Yu-Fen Chen, Gu-Shin  Tung,      2010, Does Subordinated Debt Play a Role for   Market Discipline? The Empirical Research for Banks in Taiwan, Emerging Markets Finance and Trade, 46(1), 25-31(SSCI, impact factor 0.338 in 2009).

    6. Gu-Shin Tung, Yu-Kai Huang, Hui-Juan Huang,   2015,A Non-Linear Choice Model for International Tourist Hotels in Resort District, Journal of Tourism and Leisure Studies, 21(3)(TSSCI).


    7. Gu-Shin Tung, Po-Yen Chao,2011, The Economic Analysis of Crisis Events Impact on Tourism industry in Taiwan, International Journal of Tourism Anthropology,1(3/4),273-292.


    8. Gu-Shin Tung, Pi-Ying Lai, Hsin-Wei Huang, 2011, Using Hedonic Price Model for the International Hotels in Taiwan, Asian Journal of Business and Management Sciences, 1(1),189-196.


    9. Gu-Shin Tung, Chiung-Ju Kuo, Yun-Ting Kuo, 2011, Promotion, Switching Barriers, and
    Loyalty, Australian Journal of Business and Management Research, 1(2), 30-44.


    10. Gu-Shin Tung, Ching-Yi Lin ,Chih-Yung Wang , 2010, The Market Structure, Conduct, and
    Performance Paradigm Reapplied to the International Tourist Hotel Industry. African Journal of Business Management, 4(6), 1116-1125(SSCI, impact factor 1.105 in 2009).


    11. Chih-Yung Wang, Yu-Fen Chen, Gu-Shin Tung, 2010, Does Subordinated Debt Play a Role for Market Discipline? The Empirical Research for Banks in Taiwan, Emerging Markets Finance and Trade, 46(1), 25-31(SSCI, impact factor 0.338 in 2009).


    12. Gu-Shin Tung, Tien-Ming Cheng, Li-Chih Wu. , 2009, The Measurement of Competitiveness of International Tourist Hotels in Taiwan. Journal of International Management Studies, 4(2), 41-49.

     

    Name: Sheng-Hsiung Huang

    Title:Associate Professor

    Education :Department of Land Economics, National Chengchi University

    Research Interests :

    • Community Tourism

    • Tourism of Culture

    • Cultural and Creative Industries

    • Tourism Administration and Leisure Laws

    • Creative Planning of Leisure and Recreation

    Phone: (08)766-3800Ext.12000/32611

    E-mail: h5612@mail.nptu.edu.tw

    Location:Study Building 2,Room 511             

    Publications

    Chun-Chang Lee, Sheng-Hsiung Huang, and Chen- Yi Zhao (2012). A Study on Factors Affecting Turnover Intention of Hotel Employees, Asian Economic and Financial Review. Econolit, EconPapers, EDIRC  2012:2(7):866-875 

    Name: Shu-Chuan Liu

    Title: Assistant Professor

    Education :

    Texas Tech University, Department of Nutrition, Hospitality, and Retailing

    Research Interests :

    Hotel and Lodging Management, Food and Beverage Management, Cost Control Operation, Chain Management and Franchising, Financial Management in the Hospitality Industry

    Phone:(08)766-3800  Ext.31637
    E-mail:scliu@mail.nptu.edu.tw

    Location: Study Building 1,Room 307

     

    Name: Li-chuan Chen

    Title: Assistant Professor

    Education : New York University

    Department of Performing

    Art Administration

    Research Interests :

    Tourism of Culture

    Special Event and Festival Management

    Phone: (08)766-3800 Ext.31641

    E-mail: lcchen@mail.nptu.edu.tw
    Location: Study Building 1,Room 311 

     

     

     

     

     

     Name:Shian-Cheng Kung

    Title:Lecturer

    Education :Department of Mathematics,NTNU

    Research Interests :

    • Statistics

    • Statistical Data analysis

    Phone:(08)766-3800Ext.27200/32605

    E-mail:kung@mail.nptu.edu.tw

    Location:Study Building 2,Room 505

    Publication


     

     

    Name:Chiang-Chuan Lu

    Title:Associate Professor

    Education :Chinese Culture University

    Graduate School of Earth Science

    Research Interests :

    • Travel Agency Management

    • Air Transport and Ticketing

    • Tourism Geography

    • The Tour English Conversation

    Phone:(08)766-3800 Ext.32633

    E-mail:alumi998210@gmail.com

    Location:Study Building 2,Room 529B

    Publications

    Journal Papers

    1. Cheng, Tien-Ming and Lu, Chiang-Chuan (2012), Destination Image, Novelty, Hedonics, Perceived Value, and Revisiting Behavioral Intention for Island Tourism. Asia Pacific Journal of Tourism Research, DOI: 10. 1080 / 10941665.2012.697906. Version of record first published: 18 Jun. 2012. (SSCI)

    2. Cheng, Tien-Ming; Lu, Chiang-Chuan and Chen Shih-Ting (2012), The Construction of a Professional Competency Framework for Marine Leisure and Tourism Education in Taiwan. Journal of Hospitality & Tourism Education, has been accepted on Nov. 1, 2011 and to be published in Volume 24(4), 2012.

    3. Lu, Chiang-Chuan and Chen, Ruey-Feng (2011), Differences in Tourism Image among Cruise Passengers across the Taiwan Straits. Global Journal of Business Research, 5(5), 95-108. (EconLit)

    4. Lu, Chiang-Chuan, Cheng, Tien-Ming and Huang Shu-Jeng (2015), The Impact of the Causality between Work-Family Conflict, Well-Being, and Leisure Coping Strategies on Tour Professionals. Journal of Travel & Tourism Marketing, DOI: 10.1080/10548408.2015.1084974. Version of record first accepted: 18Aug. 2015. (SSCI)

    5. Cheng, Tien-Ming and Lu, Chiang-Chuan (2014),The Causal Relationships among Recreational Involvement, Flow Experience, and Well-being for Surfing Activities. Asia Pacific Journal of Tourism Research, DOI: 10.1080/10941665.2014.999099.Version of record first accepted: 12 Dec. 2014. Published: 23 Feb 2015.(SSCI)

    Seminar Papers

    1. Lu, Chiang-Chuan and Cheng, Tien-Ming (2012), CRUISER PERCEPTION ON THE PORT CITIES TOURISM IMAGE. The 18th Annual Conference, APTA, Taipei.

    2.  Ruey-Feng Chen & Chiang-Chuan Lu (2010), A Empirical Study on Cruise Entry Port Site Selection in Taiwan. Joint Conference the INVTUR 2010, Aveiro, Portugal. 

     

     

     

     

     

    Name: Robert Y.S. Chen

    Title: Associate Professor

    Education :

    Ph.D, in Geography,  National Taiwan  University

    Research Interests :

    Urban planning, Enviromental Education, Enviromental ,Perception, Tourism Geography

    Phone:(08)7663800Ext.13000

    E-mail:ecogeo@mail.nptu.edu.tw

     

     

     

     

     

    Name:Huang Lu-Feng, Alex

    Title:Assistant Professor

    Education :

    PhD & MA in Tourism, Leisure, Hotel and Management Griffith University, Australia

    Research Interests :

    Project Management,Cultural creativity industry management, Recreational resources planning and management, tourism area administration, buisness improvement district management, creative planning for leisure activity

    Phone:(08)7663800Ext.32635

    E-mail:

    alexhuang@mail.nptu.edu.tw

    alexhusng@mail.nptu.edu.tw

    Location:Study Building 2,Room 531